It seems that Norwegian company Equinor invests in the specific business segment targeting data centers and AI as a fast-growing segment in terms of energy consumption. Growing demand for technology services and products across the global market has led to an increase in electricity consumption by these data centers. data centers Flexible power solutions include both renewable energies and gas-to-power and energy storage; Equinor is adopting renewable energy sources such as offshore wind power and integrating flexible power sources such as gas-to-power and energy storage solutions in its new division. This configuration has been put in place to provide a constant power supply to establishments that require power in their business operations.
To this end, there has been a decision by Equinor to deepen its plans for the energy transition and also expand its new market footprint. Through the generation and delivery of power to energy-intensive tech facilities, Equinor is preparing itself for its role in the effective clean power generation of the future. This also makes it possible for the company to adopt sustainable ways of achieving its business objectives in meeting global energy needs. As data center energy consumption is predicted to rise shortly, Equinor’s new line of business can help ensure that digital operations continue as smoothly and sustainably as possible.
Equinor Combines Energy Sources to Meet Growing Power Needs
In a bid to align its various propositions for renewable power generation and power generation conversion solutions, Equinor has developed a new business segment. This combination is to ensure there is a constant supply of electricity as the demand for data centers, as well as AI technologies, continues to increase.
This way, the hitches encountered in renewable energy like wind or solar will be well managed by Equinor through the use of other available energy sources. This way, there will always be sufficient power for operating digital facilities even when the sun is not shining or the wind is not blowing.
Offshore Wind Projects Play a Big Role
Currently, Equinor is involved in developing plants, which are forthcoming offshore wind projects, in the UK, the US, and Poland. These projects form the company’s strategies to develop its renewable energy generating capacity to meet the demand from data centers.
Offshore wind farms create a considerable amount of energy needed to power data centers, which run constantly. Thus, the proposed project reflects the company’s strategy to support the transition to cleaner sources of energy.
Data Centers Are Using More Electricity
Currently, the IEA has estimated that data centers will take approximately 945 TWh in the year 2030.. This is a clear indication of increased power demand, especially for supporting the digital economy that is fast burgeoning in most countries.
With increased adoption of business and services by users on the internet, there is increased demand for data storage and processing. This trend implies that energy companies such as Equinor must look for the ability to provide more electricity while at the same time looking at the potential effects on the environment.
Flexible Power Solutions Ensure Reliability
Renewable energy is critical for the world even though it is random. To this effect, Equinor is now concentrating on means that will guarantee maximum availability of power, including energy storage and gas-to-power facilities.
They come in handy as a form of standby whose main work is to supplement renewable sources of energy when they are not forthcoming. This approach assists in the regular reliability of the power grid, which is vital in data centers to provide power all the time.
Equinor Adjusts Its Renewable Energy Goals
In the first half of 2025, Equinor adjusted its plan to spend over $ US$ 30 billion in renewables and low-carbon technologies by 2030. One of the major factors that slowed down the energy transition of the company was as a result of the challenges in the industry that forced this adjustment.
However, Equinor has not ceased to invest in renewable energy and flexible power solutions with the increase in electricity demand. The new power business has been underway as part of the company’s attempts to successfully perform the responsibility between energy provision and the environment.
